The festival season has officially begun!
Beauty Daily By Clarins, with Coachella as the first festival of the spring/summer festival season, decided to analyze Pinterest data in order to determine what nail trends to expect over the next few months.
You can create these looks with your clients during the festival season by looking at our three festival nail sets.
Neon Green Nails
Pinterest reports that searches for neon lime nails have increased +3,500% since last year. Hailey Bieber’s glow-in-the dark lime green manicure, which she wore on the first weekend of Coachella is clearly responsible for this trend. This month, ‘glow nails’ are up +400%.
Artist Inspired Nails
Taylor Swift’s Eras Tour continues in the U.S. until August. Pinterest searches for Eras Tour nail designs have increased by +10,000%. This trend, which is characterized by different colors on each nail representing each of the singers albums, is dominant.
The Saturno Tour of Puerto Rican singer Rauw alejandro has also sparked a +10,000% rise in nail designs. Think chrome, stilettos and outer space glitter.
Y2K Chrome
Chrome nails are hot! The most popular pastel chrome nail was 7,000%. Lavender chrome was the top choice amongst all other pastels with an increase of +4,500% compared to previous year. OPI’s Funny Bunny , Bubble Bath, and Funny Bunny Chrome searches increased by 10,000%.
